Alternatives
Yoast AI alternatives in 2026: keep Yoast
Updated 2026-10-29
Each fact read on the tool's own page, on the date shown
Yoast's AI brand tracking, in Yoast SEO AI+ at $358.80 a year, checks up to five questions a week. Its alternatives in 2026: Goppa, Otterly, Surfer and Search Atlas. Goppa keeps Yoast: it measures 20 questions on ChatGPT, Google AI Overview, Google AI Mode, Gemini and Perplexity, tracks Google, and writes each approved fix into Yoast's own fields, from €49 a month. Otterly starts at $29 a month.
The alternatives
1. Goppa
It gets the fix onto your site. Missing titles, meta descriptions, image alt text and product data are written by AI in your site's language, checked against your own pages, and applied by the plugin after you click approve.
- Goppa starts at €49 a month, or €39.99 a month billed yearly, plus VAT, with 20 tracked questions, 100 Google keywords and the WordPress plugin that applies the fixes. The first check is free, with no card.
Source: trygoppa.com/pricing · checked on 2026-10-29
Side by side: Goppa vs Yoast. Keep Yoast: Goppa decides what to fix and writes it into Yoast's fields.
2. Otterly
- Otterly's Lite plan costs $29 a month, or $25 a month billed yearly, for 15 prompts tracked daily on ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot.
Source: otterly.ai/pricing · checked on 2026-10-17
Side by side: Goppa vs Otterly. Otterly watches AI answers; Goppa adds Google and the fix.
3. Surfer
- Surfer's AI Search Analytics plan costs $82 a month billed yearly, for 50 prompts refreshed daily.
Source: surferseo.com/pricing · checked on 2026-10-17
Side by side: Goppa vs Surfer. Surfer helps you write; Goppa fixes the pages you already have.
4. Search Atlas
- Search Atlas' OTTO SEO runs on autopilot and deploys optimizations on its own; approval mode is something you turn on.
Source: searchatlas.com/otto-seo · checked on 2026-10-17
Side by side: Goppa vs Search Atlas. Autopilot by default, or every fix approved by you.
When Yoast is the better choice
Yoast is the better choice when you only need the SEO fields, sitemaps, schema and llms.txt: the free Yoast plugin does that; when you want readability and inclusive-language checks while you write; when you need Claude in your AI tracking today; or when a few questions checked once a week are enough for you.
Yoast, read on its own pages
- Yoast SEO is free. Yoast SEO Premium costs $118.80 a year, excluding VAT, for one site.
Source: yoast.com/product/yoast-seo-premium-wordpress · checked on 2026-10-17
- Yoast's AI brand tracking (AI Brand Insights) is in Yoast SEO AI+, at $358.80 a year excluding VAT, with up to five brand questions on ChatGPT, Gemini, Claude and Perplexity.
Source: yoast.com/product/yoast-seo-ai-plus · checked on 2026-10-17
- Yoast AI Brand Insights runs weekly automated scans based on the questions you define.
Source: yoast.com/features/ai-features/ai-brand-insights · checked on 2026-10-17
- The Yoast SEO plugin manages meta tags, schema, sitemaps and llms.txt, and uses Semrush for keyword research and Wincher for rank tracking.
Source: wordpress.org/plugins/wordpress-seo · checked on 2026-10-17
- Goppa's plugin writes the SEO fixes you approve into Yoast SEO, Rank Math, All in One SEO or SEOPress.
Source: trygoppa.com/docs/developers/wordpress · checked on 2026-10-17
We make Goppa, so read this with that in mind. Every fact
about another tool links to that tool's own page and carries the date we
read it; prices change, and if one here is out of date, write to
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