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Goppa Research · AI local index

Who AI recommends for web design agencies in Edinburgh

Measured October 2026. We asked 5 buying questions, in the local language, to ChatGPT, Google AI Overview (searched from Edinburgh) and Perplexity, and counted which businesses each answer recommended.

Answers that named each business, per assistant
BusinessChatGPTGoogle AI OverviewPerplexityAll
Power On Web Design2 of 51 of 51 of 54 of 15
Ambition Digital2 of 50 of 51 of 53 of 15
Dialogue Web Design1 of 51 of 51 of 53 of 15
Wellington Web Co.3 of 50 of 50 of 53 of 15
Arcas Web Design1 of 50 of 51 of 52 of 15
CreativeWeb0 of 50 of 52 of 52 of 15
David & George1 of 51 of 50 of 52 of 15
Eighty7 Media0 of 51 of 51 of 52 of 15
Evoke Studio0 of 51 of 51 of 52 of 15
Ezone Interactive1 of 50 of 51 of 52 of 15
Freak Design2 of 50 of 50 of 52 of 15
Moo Web Design1 of 51 of 50 of 52 of 15
Primal Space1 of 50 of 51 of 52 of 15
TealBlue Digital1 of 50 of 51 of 52 of 15
Teckle Digital1 of 50 of 51 of 52 of 15
WellMade Website0 of 51 of 51 of 52 of 15
3SIX5 Digital1 of 50 of 50 of 51 of 15
80 DAYS0 of 51 of 50 of 51 of 15
Arcas1 of 50 of 50 of 51 of 15
Basestation0 of 50 of 51 of 51 of 15
Braw1 of 50 of 50 of 51 of 15
CH Digital1 of 50 of 50 of 51 of 15
Circular Design1 of 50 of 50 of 51 of 15
Crawford Software Works1 of 50 of 50 of 51 of 15
Digital Riser0 of 51 of 50 of 51 of 15
Duncan Weddell & Co1 of 50 of 50 of 51 of 15
FIZZ designs & SEO1 of 50 of 50 of 51 of 15
FIZZ!1 of 50 of 50 of 51 of 15
Grow Digital1 of 50 of 50 of 51 of 15
IBIX1 of 50 of 50 of 51 of 15
mattrs0 of 50 of 51 of 51 of 15
MSKWEB1 of 50 of 50 of 51 of 15
MTC Media0 of 50 of 51 of 51 of 15
Nimble Digital0 of 50 of 51 of 51 of 15
Peak Clarity Point1 of 50 of 50 of 51 of 15
Peakfifteen1 of 50 of 50 of 51 of 15
Pooka & Co0 of 50 of 51 of 51 of 15
Primo Interactive0 of 50 of 51 of 51 of 15
Red Sky Digital0 of 51 of 50 of 51 of 15
SmartEdgeDigital1 of 50 of 50 of 51 of 15
Solid Web Design0 of 51 of 50 of 51 of 15
Square Internet1 of 50 of 50 of 51 of 15
Thundr Digital0 of 50 of 51 of 51 of 15
TwoSquares1 of 50 of 50 of 51 of 15
Valtech0 of 50 of 51 of 51 of 15
Web Design Mattrs1 of 50 of 50 of 51 of 15
Web Foundry0 of 51 of 50 of 51 of 15
Webicode1 of 50 of 50 of 51 of 15
Webineerz1 of 50 of 50 of 51 of 15
Webpop Design0 of 50 of 51 of 51 of 15
Whitespace0 of 51 of 50 of 51 of 15
Wink Creative1 of 50 of 50 of 51 of 15

The questions we asked

  1. What is the best web design agency in Edinburgh for a small business?
  2. Which web design company do you recommend in Edinburgh?
  3. Who builds and maintains WordPress websites for small businesses in Edinburgh?
  4. Which agency in Edinburgh offers website maintenance plans for small businesses?
  5. I need a new website for my business in Edinburgh, which agency should I hire?

How to read this

Each question was asked once to each assistant on 2026-10-30. "2 of 5" means the business was recommended in 2 of the 5 answers that assistant gave. An answer that failed is left out of the count. When Google shows no AI Overview for a question, nobody is named there. Assistants change their answers between asks, so a small difference is not a ranking.

We list only businesses an assistant recommended. Being named in an answer is not an endorsement by Goppa, and not being listed here says nothing about a business.

Is your agency missing? Run a free AI check on a client or a prospect: who ChatGPT names instead of them, with the exact question and the answer.

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