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Goppa vs Ahrefs
Goppa is the better choice for a business on WordPress that wants AI answers and Google fixed in one plan: it measures ChatGPT, Google's AI Overview and Perplexity, tracks your positions, and its plugin writes the approved fixes into WordPress itself, from €49 a month. Ahrefs starts at $129 for AI tracking, and applying fixes costs $200 more per project.
Facts
- Ahrefs' Lite plan costs $129 a month; the Starter plan, at $29 a month, renews monthly only. Source: ahrefs.com/pricing · checked on 2026-10-17
- Ahrefs' AI prompt tracking is included from Lite, where 5 custom prompts are checked daily. Source: ahrefs.com/ai-prompt-tracking · checked on 2026-10-17
- Ahrefs' Patches generates fixes with AI and publishes them to the site, through a JavaScript snippet or Cloudflare, in the Project Boost Max add-on at $200 a month per project. Source: ahrefs.com/patches · checked on 2026-10-17
- Ahrefs' Rank Tracker updates weekly on every plan, with 750 keywords on Lite. Source: ahrefs.com/rank-tracker · checked on 2026-10-17
- Goppa starts at €49 a month, or €39.99 a month billed yearly, plus VAT, with 20 tracked questions, 100 Google keywords and the WordPress plugin that applies the fixes. The first check is free, with no card. Source: trygoppa.com/pricing · checked on 2026-10-17
- Goppa's plugin is free on WordPress.org. Source: wordpress.org/plugins/goppa-agentic-commerce · checked on 2026-10-17
Side by side
| Goppa | Ahrefs | |
|---|---|---|
| Starting price | €49/month, or €39.99 billed yearly, plus VAT. Free check, no card. | $129/month (Lite). Starter $29/month without AI tracking. A free account with limits. |
| AI answers measured | ChatGPT, Google AI Overview and Perplexity, one at a time. Each question asked on every engine every week, shown as a count with the sample size. | ChatGPT, Perplexity, Gemini, Copilot, AI Overviews and AI Mode, plus Claude for custom prompts. 5 prompts checked daily on Lite. |
| Google measured | 100 keywords every week, a page-by-page audit every week, 20 keyword researches a month. | 750 keywords updated weekly (Lite), a site audit of 170+ issues, keyword research on billions of keywords. |
| Applies the fixes on your site | Yes, on WordPress. AI writes the fix, you approve it, the plugin applies it. Other sites get the files and the steps. | With an add-on: Patches, $200/month per project, publishes AI fixes through a JavaScript snippet or Cloudflare. Without it, the audit recommends. |
| Needs a developer or a coding agent | No. Install the plugin, click Connect, approve. | No for Patches: a snippet or Cloudflare. API and MCP from Lite, for reading data. |
| Languages | Site and dashboard in English, Spanish and Portuguese. Questions in 7 languages, fixes in your site's language. | Site in 13 languages. |
What Goppa does differently from Ahrefs
- The fix is in the price. Writing and applying the fixes comes with every paid plan, from €49 a month.
- It writes into WordPress itself. The approved title and description land in your SEO plugin's own fields, Yoast SEO, Rank Math, All in One SEO or SEOPress, not through a script or an edge worker.
- 20 questions on every engine, every week, against 5 prompts on Ahrefs Lite, each shown as a count with the sample size.
- It never writes over you without asking. The plugin fills empty fields; replacing your text needs your approval, field by field, and undo puts it back.
When Ahrefs is the better choice
- You need the deepest keyword and backlink data for research.
- You want any brand's AI visibility at once, without setting up prompts, from Brand Radar's index.
- Your site is not on WordPress: Patches works through a snippet or Cloudflare.
- You need SSO and an uncapped API.
Questions
How much does Ahrefs cost?
On 2026-10-17, Starter cost $29 a month and Lite $129 a month. AI prompt tracking starts with Lite, and Patches, which applies fixes, is a $200-a-month add-on per project.
Can Ahrefs apply fixes to my site?
Yes, with Patches, through a JavaScript snippet or Cloudflare. Goppa's WordPress plugin writes the fixes you approve into WordPress itself, in every paid plan.
Which AI assistants does each one track?
Ahrefs lists ChatGPT, Perplexity, Gemini, Copilot, AI Overviews and AI Mode, plus Claude for custom prompts. Goppa measures ChatGPT, Google AI Overview and Perplexity, with Gemini and Copilot announced as coming.
How often is Google checked?
Ahrefs' Rank Tracker updates weekly on every plan. Goppa checks 100 keywords every week on its entry plan.
We make Goppa, so read this with that in mind. Every fact about Ahrefs links to Ahrefs's own page and carries the date we read it; prices change, and if one here is out of date, write to contact@trygoppa.com and we fix it.
More: All comparisons · AI visibility tools: what to check before you pay for one